Dadir and CoreMedia extend partnership for a strategic approach to information security.

We are pleased to announce that we are extending our partnership with CoreMedia, supporting them in implementing a structured approach to information security. This is an important step in our joint commitment to ensuring the highest standards in a rapidly evolving digital landscape.

CoreMedia is a leading Digital Experience Platform (DXP) that combines a powerful Content Cloud with a data-driven Engagement Cloud.

The platform is designed to convert visitors into buyers with seamless automated and human conversational experiences. This occurs across multiple channels, including websites, apps, social media, and AI chatbots. CoreMedia supports global brands such as Deckers Brands, Esprit, Deutsche Telekom, Henkel, Finnair, ….

Digital Experience Platform

With their composable Digital Experience Platform (DXP), they adapt any standard Content Management System to the specific needs of customers by adding extra tools and integrations. These tools enable CoreMedia’s clients to deliver personalized digital experiences to their end customers.

This includes omnichannel marketing automation, multilingual content marketing, email & SMS marketing campaigns, AI personalization, chatbots, e-commerce integrations, and more.

A. Content cloud

An integral part of CoreMedia’s DXP is the Content Cloud, which assists clients in creating engaging content for all channels, regions, and languages using AI. With their omnichannel content marketing capabilities, clients can create content once and reuse it across various platforms.

The platform supports global expansion through robust localization and publishing workflows. Moreover, it empowers editorial teams to automate content creation with CoreMedia’s AI Content Booster.

B. Engagement Cloud

In addition to the Content Cloud, CoreMedia integrates the Engagement Cloud within their DXP, which offers a rich array of functionalities:

1. Personalized Experiences

The platform delights customers by delivering personalized experiences on every occasion, supported by data and insights.

2. Real-Time Conversations

The CoreMedia platform converts visitors into buyers through conversational experiences, contextual content, and a human touch. It guides customers through their buying journey with video shopping, chatbots, live chat, and other touchpoints.

3. Inspiring Commerce

The platform enables businesses to grow by nurturing customers and seamlessly connecting the buying journey.

The growth and success of CoreMedia present challenges in information security.

Ensuring this information security for their customers is crucial for CoreMedia. Together with our team, CoreMedia is proactively working to continue to ensure and strengthen this security.

Over the past year, we have been pleased to assist CoreMedia in developing the strong information security policies they now have in place.

Our extended partnership highlights our joint efforts to maintain ISO 27001 standards, including conducting a comprehensive risk analysis across the entire organization. This risk analysis has resulted in a detailed security roadmap for the coming years.

The ISO 27001 certification is globally recognized as the highest standard for information security and requires a proactive and systematic approach to ensure the confidentiality, integrity, and availability of information.